Ecommerce platform MySize, Inc. has entered an agreement with 7 For All Mankind (Brazil) to license its MySizeID apparel sizing solution, the company announced Monday.
Follow Israel Hayom on Facebook, Twitter, and Instagram
MySizeID enables shoppers to generate highly accurate measurements of their body to find properly fitting clothes and accessories through an app on their mobile phone. MySizeID syncs the user's measurement data to the retailer's sizing chart, and only presents items for purchase that match their measurements to ensure a correct fit. MySizeID is available for license by retailers and download by consumers on both iOS and Android operating systems.
"We are excited to work with a leading brand in Brazil that serves high-end savvy customers within the denim-fashion field. 7 For All Mankind's commitment to continuous improvement to serve humanity is admirable, and MySizeID is pleased to partner with them in their mission," said Ronen Luzon, CEO, and Founder of MySize."
Other major global brands that have implemented MySizeID have reportedly seen a 44% to 50% reduction in returns, 20% increase in order size, and a 3X in transaction value among MySizeID users.
