Life insurance technology company Bestow announced on Tuesday that it is partnering with Empathy, an Israeli-founded platform helping families navigate the emotional and logistical challenges of losing a loved one.
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Through the partnership, Empathy's app and premium services are available to beneficiaries in 20 states at no cost. Beneficiaries and up to nine friends or family members can use Empathy's app to assist with many end-of-life tasks, including filing a life insurance claim, planning a funeral, and writing an obituary.
By partnering with Empathy, Bestow aims to extend its positive impact on the life insurance experience by providing needed support when a family is navigating loss.
"Losing a loved one is an abrupt and life-altering change, and we are proud to introduce Empathy's app to Bestow customers," said Ben Armstrong, Chief Marketing Officer at Bestow. "With Empathy, we can provide needed support in navigating loss in addition to the financial safety net offered by life insurance. Now available in 20 states, we hope to extend this invaluable benefit provided by Empathy nationwide."
"We are proud to partner with Bestow, a company that understands how technology democratizes access to essential care and services," said Ron Gura, CEO of Empathy.
