When Israel Hayom shared an article on the recent snow that had accumulated on Mt. Hermon, we had no idea that it would become viral just because of the random soldier.
Sunday's post, in which we shared a link to the article alongside a photo of an Israel Defense Forces soldier making coffee at a border post near Mount Hermon got 8,000 likes, 650 comments and dozens of shares.
Follow Israel Hayom on Facebook and Twitter
Many women inquired with Israel Hayom who the soldier was.
"I am willing to go and serve on guard duty with him," one user wrote. "Does anyone know if this gorgeous soldier is single?" wrote another woman.
It turns out the soldier is Eran Farkash, a 21-year-old who serves in the Artillery Corps, currently stationed on the Lebanese border near Mt. Hermon. He is a former basketball player. By the way, he has a girlfriend.
"When I saw him, it immediately hit me that he would become viral," recalled the photographer Eytan Asraf.