Wednesday Aug 27, 2025
HE
NEWSLETTER
www.israelhayom.com
  • Home
  • News
    • Israel
    • Israel at War
    • Middle East
    • United States
  • Opinions
  • Jewish World
    • Archaeology
    • Antisemitism
  • Lifestyle
    • Food
    • Travel
    • Fashion
    • Culture
  • Magazine
    • Feature
    • Analysis
    • Explainer
  • In Memoriam
www.israelhayom.com
  • Home
  • News
    • Israel
    • Israel at War
    • Middle East
    • United States
  • Opinions
  • Jewish World
    • Archaeology
    • Antisemitism
  • Lifestyle
    • Food
    • Travel
    • Fashion
    • Culture
  • Magazine
    • Feature
    • Analysis
    • Explainer
  • In Memoriam
www.israelhayom.com
Home Economy Business & Finance

Mitsubishi Motors enlists Israeli startup as it plays catch-up on connected cars

Japanese auto giant seeks out Israeli startup Otonomo's car-data marketplace. Market for in-vehicle data is expected to swell to as much as $750 billion by 2030.

by  Reuters and Israel Hayom Staff
Published on  01-06-2020 11:38
Last modified: 01-06-2020 14:38
Mitsubishi Motors enlists Israeli startup as it plays catch-up on connected carsReuters/Edgar Su

A Mitsubishi signage is pictured next to a Mitsubishi electric car at the Tokyo Motor Show, Oct. 24, 2019 | Photo: Reuters/Edgar Su

Share on FacebookShare on Twitter

Mitsubishi Motors Corp has signed on to Israeli startup Otonomo's car-data marketplace as Japanese automakers race to make up ground on US and European rivals to provide in-vehicle connected services.

The first Japanese auto manufacturer to join a platform like Otonomo's, Mitsubishi Motors will get access to a network of some 100 retailers, insurers, and others who will pay for the data and provide revenue-generating services such as parking apps, on-demand car washing, and subscription-based refueling.

Follow Israel Hayom on Facebook and Twitter

The initiative will roll out this year in the United States and Europe, with Japan following later, the companies said. They did not disclose the financial terms of the deal.

The Japanese have lagged in providing connected-car services, with just 30% of vehicles sold last year equipped with embedded connectivity, compared with more than half in the United States and Europe, according to consultancy SBD Automotive.

It could be a costly missed opportunity. McKinsey & Co. predicts the market for in-vehicle data will swell to as much as $750 billion by 2030.

In addition, the Japanese brands risk losing touch with an increasingly connected consumer globally.

"It is about understanding customer behaviors: how they use their cars and how they maintain them," Mo Al-Bodour, a Detroit-based analyst at SBD, said by email.

"This has implications that range from current customer relationships to how future products should be designed."

Other Japanese manufacturers have so far focused on building their own platforms.

Toyota has a subscription-based service called T-Connect, which offers things like real-time traffic information and links to a human operator for help with restaurant booking or getting assistance in the event of an accident.

Tags: carsIsraeli startupMitsubishi

Related Posts

Report: Nvidia H20-inspired chip in works for ChinaEPA/HANNIBAL HANSCHKE; Moshe Shai;

Nvidia at a crossroads: Break below $175?

by Erez Linn

If the sell-off extends, some institutional buying interest has been spotted between $140 and $150. As reported by The Tradable,...

Sensex explodes 1,000+ points as Modi's Diwali GST vow ignites buying spreeEPA/DIVYAKANT SOLANKI

Sensex explodes 1,000+ points as Modi's Diwali GST vow ignites buying spree

by Erez Linn

Prime Minister Narendra Modi’s plan to restructure the Goods and Services Tax before Diwali has fueled a rally in the...

Will Powell leave early? Trump aide adds mysteryAFP PHOTO /US FEDERAL RESERVE/BRITT LECKMAN/HANDOUT; AP Photo/Alex Brandon, File); Getty Images/ Berkah ;

Trump mulls massive lawsuit against Fed's Powell for $3B building

by Erez Linn

Trump rants on social media, calling central banker "Too Late" Powell and urging him to slash interest rates now, hinting...

Menu

Analysis 

Archaeology

Blogpost

Business & Finance

Culture

Exclusive

Explainer

Environment

 

Features

Health

In Brief

Jewish World

Judea and Samaria

Lifestyle

Cyber & Internet

Sports

 

Diplomacy 

Iran & The Gulf

Gaza Strip

Politics

Shopping

Terms of use

Privacy Policy

Submissions

Contact Us

About Us

The first issue of Israel Hayom appeared on July 30, 2007. Israel Hayom was founded on the belief that the Israeli public deserves better, more balanced and more accurate journalism. Journalism that speaks, not shouts. Journalism of a different kind. And free of charge.

All rights reserved to Israel Hayom

Hosted by sPD.co.il

  • Home
  • News
    • Israel at War
    • Israel
    • United States
    • Middle East
    • Sports
  • Opinions
  • Jewish World
    • Archaeology
    • Antisemitism
  • Lifestyle
    • Food
    • Travel
    • Fashion
    • Culture
  • Magazine
    • Feature
    • Analysis
    • Explainer
    • Environment & Wildlife
    • Health & Wellness
  • In Memoriam
  • Subscribe to Newsletter
  • Submit your opinion
  • Terms and conditions

All rights reserved to Israel Hayom

Hosted by sPD.co.il

Newsletter

[contact-form-7 id=”508379″ html_id=”isrh_form_Newsletter_en” title=”newsletter_subscribe”]

  • Home
  • News
    • Israel at War
    • Israel
    • United States
    • Middle East
    • Sports
  • Opinions
  • Jewish World
    • Archaeology
    • Antisemitism
  • Lifestyle
    • Food
    • Travel
    • Fashion
    • Culture
  • Magazine
    • Feature
    • Analysis
    • Explainer
    • Environment & Wildlife
    • Health & Wellness
  • In Memoriam
  • Subscribe to Newsletter
  • Submit your opinion
  • Terms and conditions

All rights reserved to Israel Hayom

Hosted by sPD.co.il