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Home Lifestyle Fashion

Muslim fashion blogger loses L'Oréal campaign over anti-Israel tweet

by  Israel Hayom Staff
Published on  01-24-2018 00:00
Last modified: 12-07-2021 08:33
Muslim fashion blogger loses L'Oréal campaign over anti-Israel tweet

Blogger Amena Khan

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French cosmetics giant L'Oréal has fired a Muslim fashion blogger from one of its ad campaigns following anti-Israel tweets she posted in 2014.

Amena Khan said on her Instagram Monday that she was "pulling out" from the hair care campaign. She said she "deeply regrets" the tweets and apologized for any hurt she may have caused.

"I recently took part in a campaign, which excited me because it celebrated inclusivity," she said in a statement. "With deep regret, I've decided to step down from this campaign because the current conversations surrounding it detract from the positive and inclusive sentiment that it set out to deliver."

In one of her anti-Israel tweets, Khan said: "Under international law, Israel is an illegal state." In another controversial tweet, he said: "Israel = Pharoah [sic]. Both are child murderers. Insha'Allah, defeat also awaits the former, it's only a matter of time."

A L'Oréal spokesperson told CNN: "We have recently been made aware of a series of tweets posted in 2014 by Amena Kahn, who was featured in a U.K. advertising campaign.

"We appreciate that Amena has since apologized for the content of these tweets and the offense they have caused. L'Oréal Paris is committed to tolerance and respect towards all people. We agree with her decision to step down from the campaign."

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